Online Access Free 1D0-623 Practice Test

A yarn store is running an online group with several hundred members on a popular social media site to share newly developed patterns and projects. The group manager notices that only a few members are regularly posting. What can she do to encourage more people to share their projects?

• A.Encourage the frequent posters to contribute more.
• B.Offer free yarn skeins to first time posters.
• C.Create instructional videos of previously posted projects.
• D.Cross post new projects from a quiters group.

Which of the following is the chief disadvantage to using social media?

• A.You can gather information about what customers want in products.
• B.In a crisis situation, a company's reputation can be damaged quickly.
• C.A company must establish policies covering social media usage and provide training
• D.A company can lose control of how its corporate logo is used.

Jared has been assigned to review the company's social media policies and determine what changes should be considered for modification. As the review the ethical guidelines he identifies that he code of conduct section needs modification regarding employee's personal social media usage guidelines. Why is it important to include personal social media usage guidelines?

• A.Personal social media usage can have a negative impact on the company's reputation.
• B.Competitors may recruit employees who are vocal about the company through their personal social media usage
• C.Personal social media usage would not provide transparency.
• D.Privacy laws prohibit a company from issuing guidelines regarding personal social media usage.

Why is it important for an organization to use the same name, username and e-mail address across multiple social media platforms?

• A.So that followers from one platform will automatically become followers on another platform.
• B.So that others can manage the accounts when someone leaves.
• C.It improves brand recognition.
• D.It creates a social character that is engaging the community.

A company specialization in Europe river cruises wants to expand its business to ocean cruises. It has a growing base of followers on popular social media platforms. Which social media tool can they use to attract new followers who are interested in ocean cruising?

• A.Organic advertising
• B.Paid advertising
• C.Viral advertising
• D.Banner advertising