Question 1

What are benefits of using the Identity Graph in Adobe RT-CDP? (Select two.)
  • Question 2

    Multiple records within the same XDM Individual Profile class-based dataset are all related to each other through the identity graph.
    At the time of profile assembly, what would be expected in terms of how those records will be merged together?
  • Question 3

    A marketer would like to create an Audience by ranking the existing set based on the loyalty points, and select the top 1000 profiles. The marketer would also like to enrich the audience with additional attributes like city and gender from a profile enabled record type dataset. The marketer wishes to accomplish all of this using Adobe Experience Platform.
    Which method should the marketer use to create an Audience to achieve this?
  • Question 4

    A marketer wants to create a segment based on profiles that have these seven attributes:
    LoyaltyId, LoyaltyLevel, Location, Age, MaritalStatus, Email, and Phone. The marketer wants the segment to qualify all profiles that have these attributes: LoyaltyLevel and Age, and disqualify profiles that have either of these attributes: MaritalStatus and Location.
    How can the audience rule-builder UI be used to build this segment?
  • Question 5

    A marketer is trying to create an audience that can be streaming evaluated, but it requires they utilize data spanning the last 7 days.
    The definition they have is as follows:
    - All profiles who have started an application in the last 7 days but
    never submitted it (batch logic).
    - They must currently live in the mid-west and be actively viewing
    credit card options on the website (stream logic).
    How best could they build this audience so that it can be streaming qualified?