Online Access Free AD0-E608 Practice Test

Which Adobe CJA features allow tracking purchase conversion rates?
(Select two.)
Response:

• A.Campaign Automation Tool
• B.Conversion Funnel Report
• C.Calculated Metrics Manager
• D.Segment Builder Module

Which project management action ensures organized report distribution across multiple teams?
Response:

• A.Use Folder-Based Project Organization
• B.Create Custom Data Exports
• C.Enable Campaign Sync Mode
• D.Use Real-Time Project Assignment

Which actions should be performed before generating a trend analysis report in Adobe CJA?
(Select two.)
Response:

• A.Define Metrics and Dimensions
• B.Enable Real-Time Data Sync
• C.Create Data Export Rules
• D.Apply a Date Range Filter

An insurance organization wants a histogram chart on the number of times its customers have connected to its agents through website, mobile app or phone calls in the last 7 days.
The histogram should display the number of customers who tried to reach agents less than 3 times, 3-6 times, 6-9 times, and more than 9 times.As a CJA business practitioner you have created a calculated metric to add agent contact events. You now plan to add this calculated metric to histogram with Person as 'counting method'.
What could be the possible reason for this approach to be invalid?
Response:

• A.Histogram does not support grouping by custom dimensions
• B.Histogram supports only standard metrics and not calculated metrics.
• C.Histogram supports standard bucket size of 5 or 10 and not 3
• D.Histogram supports only Event as counting method and not Person

You must analyze the impact of marketing email engagement on order value, using one dataset containing email click data and another dataset containing order value. Both datasets record the relevant person ID for each event. You choose a metric attribution model for order value that allows you to relate email activity to subsequent order value.
This is the table created to report email name, clicks, and order value.

What is a valid insight gained about the impact of marketing email engagement on order value? Response:

• A.Email 4 was the last email clicked before orders totalling $54.3 million.
• B.Email 3 had the greatest average attributed order value per email click.
• C.Email 5 is attributed $38.4 million in order value during the attribution window.
• D.Email 2 generated the highest click-to-order ratio.