Online Access Free AD7-E601 Practice Test

A financial services company wants to create a segment based on all people who have spent more than $400 on their credit card in the last 48 hours.
Which segment building block should be used to create this segment?

• A.A transaction event
• B.An aggregate of transaction events
• C.A pre-existing audience of credit card spenders
• D.Credit card spent attribute

A real-time CDP Email destination requires a hashed email address as part of the File export. The Profile is set up with an email address in plaintext.
Which selection should the engineer choose to set up the destination?

• A.Apply transformation
• B.Pre encrypt data
• C.Map to Email

A clothing company is based in Canada. A marketer at the company wants to launch a summer sale email campaign to target customers who have browsed for any summer clothing in the last 90 days. The marketer wants to send out the campaign on August 1.
The company sells the following summer products:
* Sandals
* Swimwear
* T-shirts
* Shorts
The available attributes are: customer_hobbies email opt in
The available events are:
producLbrowse
product_category
itemjd
How should the marketer configure this campaign?

• A.For events select:
  product.browse = last 90 days
  product.category = Sandals. Swimwear, Tshirts, Shorts
  Save the segment and schedule the export for 7/31
• B.For attributes select: email opt in = YES
  For events select:
  product.browse = last 90 days
  product.category = Sandals, Swimwear, Tshirts, Shorts
  Save the segment and schedule the export for 7/31
  For attributes select: email opt in = NO
• C.For events select:
  item_id = 1221
  product_category = Sandals, Swimwear, Tshirts, Shorts
  Save the segment and schedule the export for 7/31
• D.For attributes select: email opt in = YES
  For events select:
  product.browse = last 90 days
  producLcategory = sandals, swimwear, tshlrts. shorts
  Save the segment and schedule the export for 8/1
  For attributes select: email opt in = YES

A company collects customer mobile numbers into AEP from multiple sources. One of the sources does not provide reliable data. The company will only use the unreliable data source as a backup source.
Which AEP feature should be used to meet this requirement?

• A.Union schema
• B.Identity namespace
• C.Merge policy

A food company offers monthly subscription meat boxes. People who buy bacon in the past 90 days typically spend 20% more. The company wants to use the Experience Platform to remind customers to add bacon to their upcoming subscription box to increase sales. Subscription boxes cannot be changed 2 weeks before delivery.
The company has the following data sources available to be imported:
* CRM system of customers
* Order Processing System detailing orders
* Product Catalog via Magento
* Adobe Analytics
The company uses the following tools to market to customers:
* Email
* Google Display Ads
* Facebook
* Adobe Target for personalization
How should the engineer set up the segment?

• A.Last 3 Orders Do not Contain "Bacon" AND NextDeliveryDate > 14 days
• B.emailOptlnFlag = Yes AND Order Contains "Bacon* AND NextDeliveryDate > 14 days
• C.Last 3 Orders Do not Contain "Bacon" AND NextDeliveryDate > 14 days AND LastWebVisit < 7 Days
• D.emailOptlnFlag = Yes AND Last 3 Orders Do not Contain 'Bacon" AND NextDeliveryDate > 14 days