Question 36

You want to integrate SAP Marketing Cloud and SAP Analytics Cloud using single sign-on. What is the Business Role in SAP Analytics cloud that you need to perform this task?
  • Question 37

    You want to restrict users from accessing customer data based on the customer country. The attributes required are in the interaction contact data source. Where can you add the filter?
  • Question 38

    Your customer wants to improve the business process between marketing and direct or indirect sales areas. You recommend to implement the SAP Sales Cloud integration. Which business processes can you realize by integrating SAP Marketing Cloud and SAP Sales Cloud? Note: There are 3 correct Answers to this question.
  • Question 39

    In SAP Marketing Cloud, you can leverage custom fields to create your own scores and display them on the profile. Which business contexts can you choose in custom field creation so that you can use them for your score? Note: There are 2 correct answers to this question.
  • Question 40

    You have used A/B testing to find out which e-mail message is the most efficient for your campaign. You now want to run a test where some members do not receive any content at all. Therefore, you want to use a control group. What are the steps required to execute the A/B testing using a control group?