Online Access Free CBDA Practice Test

An analyst at a bank is trying to identify research questions for an analytical study on top customer issues across branches. During an interview with a branch manager, the analyst asks the manager what their top customer concerns are relating to this branch?
After the manager's reply, the analyst asks a follow up question on how their top customer concerns compare against the top customer concerns across all branches? Was the analyst's follow-up question valid?

• A.Yes, only for the purpose of ensuring that the manager is aware of the company-wide reports
• B.Yes, it builds on the previous question and allows the analyst to identify branch-specific concerns
• C.No, there is no value comparing the results of a single branch with results across all branches
• D.No, the question is not valid in this particular scenario

Insights based on the data collected indicate that a multi-national company could increase its salesof a mature product by reducing its price by 20% which would result in increased revenues of 2% over a 6-month period.
The team recommends this as an appropriate goal for its organization. This is considered a good goal because:

• A.The organization can derive additional revenue from the product
• B.It indicates that the company does not have to incur costs associated with retiring this product
• C.It meets all the criteria for a well-defined objective
• D.Management will be pleased that the mature product can still contribute to revenue

An online retailer of men's athletic apparel is seeking to become the market leader in the industry. To deliver on this strategy, the analytics team continuously collects data on the prices of competitorproducts and uses this information to adjust the retailer's prices. What type of analytics is the retailer using to maintain their pricing structure?

• A.Prescriptive
• B.Diagnostic
• C.Descriptive
• D.Predictive

To ensure their recommendation can be acted upon, the business analysis professional on the analytics team helps the team complete financial analysis to support their recommendation. As part of the financial analysis that's completed, the cost-benefit analysis shows positive net benefits starting in the 2nd year. The team feels this is sufficient to proceed with their strong endorsement of the recommendation.The business analysis professional:

• A.Agrees recognizing that positive benefits are occurring quickly
• B.Disagrees since the risk of generating that net benefit is too high
• C.Agrees since all the necessary analysis work is complete
• D.Disagrees stating that the cumulative net benefits need to be reviewed

Results of the data analysis have been analyzed and the team was confident with the results but also quite surprised the outcome was not what was expected. In pondering the value of what can be gleaned from the data, the team has no feasible solution to put forth to address the business need.A logical next step would be to:

• A.Check the quality of the data that was used for the analysis
• B.Provide the results to a 2nd analytics team to see if similar conclusions are drawn
• C.Repeat the business analytics cycle with the formation of a new research question
• D.Analyze the data again, to determine if any insights were overlooked