Free Access Salesforce.MCC-201.v2022-07-15.q84 Practice Test (Page 12)

Question 51

Northern Trail Outfitters (NTO) wants to use Marketing Cloud to solicit customer service feedback. If a customer indicates they are unhappy with the service they have received, NTO wants a new case to be created in Service Cloud. NTO is unsure of what is possible within Marketing Cloud but would like to use as much native functionality as possible.
What approach would a consultant recommend?

A.Use an Engagement Split to capture positive responses, and a Case Activity to create a new case in Service Cloud.

B.Use an Engagement Split to capture positive or negative responses, and a Custom Activity to create a new case in Service Cloud.

C.Use an AppExchange package to create a customized API integration between Marketing Cloud and Service Cloud.

D.Use Automation Studio to capture positive or negative responses, and a Case Activity to create a new case in Service Cloud.

Question 52

A customer is interested in designing a solution to ensure that subscribers only receive categories of emails that they want to receive. The built-in subscription center will be used as part of the solution.
Which feature should be utilised to make this happen?

A.Send Logging

B.Subscriber Keys

C.Publication Lists

D.Profile Center

Question 53

A mobile contact is not receiving SMS messages sent via MobileConnect.
In which two ways could a consultant troubleshoot this issue? (Choose 2 answers)

A.Check the contact is subscribed to the correct short or long code.

B.Ensure the "opt-in" box is checked in the Mobile Connect Demographics table.

C.Check the contact opt-in status in All Subscribers.

D.Ensure the contact is subscribed to the correct keyword.

Question 54

By which three standard methods could contacts be injected into a journey? Choose 3 answers

A.Sales/Service Cloud Event

B.CloudPages Form Submit Event

C.Predictive Intelligence Event

D.Mobile Response Event

E.Date-Based Event

Question 55

Northern Trail Outfitters sends a monthly newsletter to top shareholders and has a business need to handle replies to their CEO. They have a Reply Mail Management (RMM) Configuration in their setup, and the team would like the reply email address to appear as a real email address in the subscriber's mail client when replying. This email address seen in the email client for reply should not be the actual CEO's email address.
How should they ensure this is accomplished?

A.RMM accounts are unable to support this behaviors.

B.Set email reply address to CEO's email address; RMM will direct the emails to that email address and provide the needed filtering.

C.Create Sender Profile using the custom setting of direct forwards to an alias email address that can redirect replies to the CEO's inbox.

D.Create Sender Profile using the RMM auto-forward feature and configure the "Use Specified Information" email information.

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Question 51

Question 52

Question 53

Question 54

Question 55

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