Free Access Salesforce.MKT-101.v2022-08-28.q87 Practice Test (Page 18)

Question 81

Northern Trail Outfitters noticed that clicks are NOT showing up on Contact records in Salesforce.
Which two reasons could be the cause?
Choose 2 answers

A.ContactID was used as Subscriber Key

B.Individual Level Tracking was not selected in Marketing Cloud Configuration

C.Synchronized Data Sources only push data every 15 minutes

D.Email Address was used as Subscriber Key

Question 82

The customer has the following requirements for storing engagement data in their data warehouse:
* All email open and click activity must be pulled daily from MC
* Output files must meet the specific requirements for the data warehouse
* All the activity must be provided via FTP in one file.
Which automation workflow meets the customer requirements?

A.Query activity to pull data view information -> Extract activity of data extension -> Transfer activity

B.Extract activity of tracking extracts that combines data into required file -> Transfer activity

C.Report activity that generates recent send summary report -> Report delivered directly to FTP

D.Extract activity of data view tables -> Query activity to create the required file -> Transfer activity

Question 83

Northern Trail Outfitters has determined they will initially deploy messaging to email and SMS channels, but also plan for social advertising. Customer data originates within their point-of-sale system which communicates to Marketing Cloud in real-time via API. They want to configure their customer data for long-term cleanliness and maintainability.
Which two best practices should be utilized? (Choose 2 answers)

A.Regularly merge duplicate contacts to keep tracking data accurately.

B.Define the subscriber key as a unique value that does not relate to a specific channel.

C.Configure Contact Builder to automatically generate a unique subscriber key.

D.When using an external database of record, utilize that system's identifier as the contact key.

Question 84

A customer has an email newsletter to send out, but wants to deliver it with a targeted message for customers within a specified age range. These data have been defined in attributes from a sign-up landing page.
How should the customer individualize the email content?

A.Substitution Strings

B.Personalization Strings

C.Dynamic Content Areas

D.Guide Template Language

Question 85

Northern Trail Outfitters has master data extension of 880,000 subscribers they want to randomly split into 11 groups to test different messaging strategies.
How could this be accomplished?

A.Use Automation Studio with a random split activity.

B.Create a random data extension within Email Studio.

C.Use Journey Builder with a random split activity.

D.Create a random data extension within Contact Builder.

Other Version: 787Salesforce.MKT-101.v2024-03-06.q144; 1099Salesforce.MKT-101.v2023-01-21.q47; 2375Salesforce.MKT-101.v2022-11-29.q159; 3200Salesforce.MKT-101.v2022-05-09.q87

Latest Upload: 113Google.Generative-AI-Leader.v2025-10-28.q15; 116EXIN.CDCP.v2025-10-28.q40; 154Huawei.H19-315-ENU.v2025-10-27.q108; 144Salesforce.CRT-550.v2025-10-27.q146; 138SAP.E-S4CPE-2405.v2025-10-27.q51; 134Microsoft.SC-200.v2025-10-27.q144; 275CompTIA.SY0-701.v2025-10-27.q603; 126MedicalTests.AAPC-CPC.v2025-10-27.q53; 116ICF.ICF-ACC.v2025-10-27.q28; 189Cisco.400-007.v2025-10-27.q275

Question 81

Question 82

Question 83

Question 84

Question 85

Download PDF File