Question 81

Northern Trail Outfitters wants to encourage customers who made a purchase on their website without leaving a review to come back and review their purchase. They want to use Journey Builder to automatically inject contacts who meet these criteria into a Journey.
What product should be recommended?
  • Question 82

    A consultant wants to send an email to subscribers who have made a purchase. The data used for the send exists on two data extensions named Subscribers and Orders, and the customer needs to include key information from both tables, such as:
    * CustomerID
    * FirstName,
    * EmailAddress
    * OrderID
    * OrderDate
    * ShippedDate
    Which SQL statement should the consultant use?
  • Question 83

    A customer wants to send an email confirming opt-in when someone signs up for their emails via a form on their website. The email should arrive within a few minutes of completing the form, and all of the form data needs to be stored in Marketing Cloud to personalize the outgoing email. The customer has access to a developer for working with APIs, but they want to be able to change the email creative without involving the developer.
    What should a consultant recommend?
  • Question 84

    An existing triggered send needs to be updated with new content
    Select the correct sequence

    Question 85

    A customer frequently holds seminars and other events to interface with their customers. They plan to do the following:
    *Use SmartCapture forms to write data into event registration data extensions.
    *Cross-reference the records in each registration data extension with corresponding invitation email sends.
    *Send a follow-up email to customers who click on the registration link in the invitation email, but do not complete registration.
    Which skill is needed to build an efficient solution?