Free Access Salesforce.Marketing-Cloud-Email-Specialist.v2022-05-09.q98 Practice Test (Page 19)

Question 86

A marketer wants to grow the company's email subscriber list via social channels and its mobile app. Which best practice can the marketer use to grow the subscriber list? (Choose 2)

A.Send unsolicited requests on Twitter to sign up for email

B.Search Facebook fans' profiles for mail addresses

C.Provide and opt-in checkbox on the mobile app registration form

D.Promote content on social channels that requests an email address

Question 87

Which action will the Validate tool complete when initiated?

A.Ensure subscribers status at the time of send is Subscribed or Bounced

B.Confirm that each content area specified in the dynamic content rules exists

C.Ensure subscribers have not unsubscribed or are undeliverable

D.Identify phrases like "click here" or "Free!" that could be marked as spam

Question 88

What is a Master Unsubscribe?

A.When a subscriber unsubscribes from a list in the Subscription Center

B.When a subscriber unsubscribes from all emails sent from an account

C.When a subscriber unsubscribes from all emails sent from the Salesforce Marketing Cloud

D.When a subscriber unsubscribes from a Publication list via an email unsubscribe link

Question 89

A NTO branding guidelines require heavy use of imaginary on its websites, app, e-mails, ads etc., what are two ways that NTO can optimize its email design to honor branding guidelinesand ensure subscribers are getting the best experience possible.
Choose two answers

A.use custom corporate font to match NTObrand

B.add background colors that match branding

C.style or text for when images do not display automatically

D.let them be completely image based

Question 90

A marketer sent an email to a group of subscribers with an invalid link.
What step could the marketer take to correct the link after the email has been sent?

A.Change the link in Job Links under Tracking

B.Update the link using AMPscript

C.Resend the email with the correct link

D.Change the URL Expiration in Email Administration

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