Question 101
Northern Trail Outfitters (NTO) has child business units that share customers. To track customer engagement. NTO wants to identify business unit in each of its links.
Which personalization string should be appended as a parameter?
A)
B)
C)
Which personalization string should be appended as a parameter?
A)
B)
C)
Question 102
Northern Trail Outfitters (NTO) wants to manager subscriber preferences at the communication theme level.
NTO'S subscribers are stored in data extensions.
Which Marketing Cloud feature should be used to achieve this?
NTO'S subscribers are stored in data extensions.
Which Marketing Cloud feature should be used to achieve this?
Question 103
When building content for an email, what would a marketer consider in the Call to Action? (Choose 2)
Question 104
Northern Trail Outfitters wants to send monthly birthday coupons to their subscribers. What feature would allow for easy segmentation?
Question 105
A marketing manager notices emails clustered with images that are inconsistent with branding guidelines.
Which step should they take to restrict the types of content within the content slot?
Which step should they take to restrict the types of content within the content slot?