Free Access Salesforce.Marketing-Cloud-Personalization.v2025-06-21.q90 Practice Test (Page 11)

Question 46

What is the unified customer profile?

A.A view of each visitor, customer, and user based on their behaviour on your website, with marketing emails or, with any integrated channel

B.A unified view of all customer activity across, websites, web applications, mobile store, call center

C.A profile view for administrators to see activity across all of the customer touch points

D.A offline report of every visitor, customer, and user based on their interaction with your website, web application, mobile store, call center, and email received from your company

Question 47

A brand wants to view campaign performance of specific groups of users. How would they view this within the platform?

A.Use a segment to set a global goal

B.Use a segment to setup a filter, then use the filter in campaign statistics

C.Use a segment to specify certain actions, which can be set as the goal for a campaign

D.Use engagement compare functionality to see the differences in key metrics and behaviours

Question 48

What are the three primary areas of data stored in IS which represent a company's key business informative?

A.User behaviour

B.Employee performance

C.Shadow catalog information

D.Statstical tracking of KPI's

E.Operational information

Question 49

Which user attribute data types are supported in the identity system?

A.String and integer

B.Multistring

C.String

D.String and Multistring

Question 50

What are the two competitive advantages of interaction studio? [check]

A.Monitors active time spent and true engagement

B.Integrated content management system

C.Managers Consent

D.True Real-Time Decisioning

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Question 46

Question 47

Question 48

Question 49

Question 50

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