Question 11

What is one characteristic of strong success metrics?
  • Question 12

    An e- com me tee company wants to test a new layout on a product page.
    To write a clear, concise hypothesis, which two questions should be asked? (Choose two.)
  • Question 13

    Three weeks after activation of an A/B activity with four experiences (A. B, C. D} using Auto-allocate, it was observed that Experience C is receiving 1 % of traffic. To speed up the process of determining a winner of the test, what is a best practice for an Adobe Target Business Practitioner to follow?
  • Question 14

    An Adobe Target Business Practitioner wants to create an experience for a voice assistant channel. Which composer should be used for this activity?
  • Question 15

    An e-commerce company has important information for customers and will use a pop-up notification to convey this information immediately after a user register. However, there is concern a pop-will be annoying to the customer.
    Which KPI can be determined if there is a negative impact from the pop-up?