Question 116

Northern Trail Outfitters (NTO) wants email subscribers to adopt their app. They are investigating using MobileConnect features since over 90% of their subscribers provide a Mobile Phone Number when registering.
Which three considerations should be made before implementing MobileConnect? (Choose 3 answers)
  • Question 117

    A customer provides a file containing only new and updated subscriber records exported from its marketing database.
    * The file will be uploaded to the customer's Enhanced FTP automatically at 3AM daily.
    * The customer requires that the import completes prior to 4AM.
    * On average, the file will contain about 2 million rows of data each day.
    Based on the customer's requirements and recommended best practices, how should the daily file be imported?
  • Question 118

    Northern Trail Outfitters (NTO):
    * Employs Email Specialists responsible for creating content, testing, sending emails, defining the activities for Automation Studio, and creating automations.
    * Prefers not to use custom roles unless it is absolutely necessary.
    * Email Specialist resides in multiple business units.
    Using best practices, how should a consultant create and assign roles for NTO?
  • Question 119

    A customer wants to create a loyalty program by Identifying all subscribers who clicked on a link within any email sent within the last six months.
    What should be recommended?
  • Question 120

    A retail customer expanded their portfolio to include additional product lines in addition to their already popular offerings. They want to give subscribers the ability to unsubscribe via email from the specific subsections while still remaining on the main commercial communications audience. This option will be included in the footer attached to the unsubscribe URL and as an option on their subscription center.
    Which model would meet the requirements?