Question 31
Your customer is already live and requires a new key performance indicator (KPI) in segmentation. Which apps would you use to do this?
Question 32
Every Monday you send recommendations by e-mail to consumers who bought product(s) from a specific product category during the previous week. What target group category should you use?
Question 33
Which communication mediums can be maintained via the campaign execution blacklist? Note: There are 2 correct answers to this question.
Question 34
A company plans their budget for each brand by country, region, industry, and media types. For this company, the manufacturing industry is not relevant for the Bahamas. Assume that the relevant marketing areas, media types, and custom dimensions have been created. What are some key steps to consider when you are creating the planning model for this company? Note: There are 2 correct Answers to this question.
Question 35
You are receiving sales order data from different channels and you would like to differentiate by channel on the contact profile to better understand the journey of the customer. Which of the following the settings are needed to allow this? Note: There are 3 correct Answers to this question.