Free Access SAP.C_C4H260_01.v2022-07-17.q53 Practice Test (Page 9)

Question 36

How does merging and matching work in SAP Marketing Cloud? Note: There are 3 correct Answers to this question.

A.The full name is used as an additional criterion to achieve a sufficiently high level of confidence to perform a soft match.

B.The "One Per Contact" configuration setting is used as a hard match criteria with a high level of confidence.

C.The date of birth is used as an additional criterion to achieve a sufficiently high level of confidence to perform a soft match.

D.The number of best records can be configured for each contact.

E.Matching logic works against existing records and against simultaneously imported data.

Question 37

Your customer has added new interests directly in the production environment that were not configured in the test environment. What other applications can be configured directly in the production environment? Note: There are 2 correct answers to this question.

A.Marketing Extensibility

B.Manage your Solution

C.Marketing Application Jobs

D.Map Free Texts

Question 38

Your customer wants to improve the business process between marketing and direct or indirect sales areas. You recommend to implement the SAP Sales Cloud integration. Which business processes can you realize by integrating SAP Marketing Cloud and SAP Sales Cloud? Note: There are 3 correct Answers to this question.

A.A delta load of all newly created opportunities in SAP Sales Cloud triggers the creation of opportunity interactions in SAP Marketing Cloud.

B.For each lead sent through the campaign, SAP Marketing Cloud creates a lead interaction that is assigned to a respective contact.

C.For each lead sent through the campaign, SAP Marketing Cloud creates an opportunity interaction that is assigned to a respective contact.

D.A delta load of all changes to existing opportunities in SAP Marketing Cloud triggers the creation of opportunity interactions in SAP Sales Cloud.

E.Campaign automation in SAP Marketing Cloud triggers the creation of leads in SAP Sales Cloud.

Question 39

When importing actual data from SAP ERP, where is the data associated to the campaign shown?

A.Content area

B.Collaboration area

C.Spend area

D.Performance area

Question 40

Why would you enable the persistence of the predictive model?

A.To reuse the predictive model in another scenario.

B.To save results for a certain time.

C.To indicate the quality of the model fit.

D.To save the score in profiles and use it in segmentation.

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Question 36

Question 37

Question 38

Question 39

Question 40

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