Question 41

AB uses Johnson, Scholes and Whitiingion's criteria of 'Feasibility and Acceptability' to evaluate potential strategies AB has begun a project to re-engineer its best selling product.
Apply the appropriate criterion to each of the questions below

Question 42

MM is a business which sells entertainment products. MM now wants to move to a position where it uses e-business as a fundamental part of its business strategy.
Which of the following benefits would result from MM's use of e-business? Select ALL that apply.
  • Question 43

    Company PP is a large UK retail company.
    In the past it has focused primarily on using financial performance measures. However, PP then realised that this was leading to short-term decision-making on investment in easily valued assets and under investment in assets such as employee skills and customer satisfaction, where short-term returns are more difficult to measure.
    It has therefore adopted the Balanced Scorecard approach. PP is now considering enhancing it's approach by using Kaplan and Norton's Strategic Mapping model, as this will enable it to establish its priorities and manage stakeholder expectations.
    Which of the following statements would be regarded as improvements by using Strategic Mapping.
    Select ALL that apply.
  • Question 44

    TTT is a conglomerate with two divisions, AAA and BBB. Advise TTT on the most appropriate strategy to adopt for each division.

    Question 45

    The Management Accountant in company PP has been asked by the Finance Director to produce a paper on "Game Theory" for the next Board meeting.
    Which of the following is a valid statement?
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