Question 61

Northern Trail Outfitters wants to provide near real-time data in a 30-day welcome journey.
Which data setup should they use for decision splits?
  • Question 62

    A publishing company presented the following: A need to send renewal reminders to customers whose subscribers expire in 7 days and 15 days. A campaign needs to created and managed by a general marketing user who will not have administrative rights and who is not technical. The customer's expiration data is included in the data filter.
    Which three components should the customer's solution include?
  • Question 63

    A customer needs to compare the engagement across three creative versions of an email, and then send a follow-up email for those contacts who did NOT engage with any of the test versions.
    Which sequence of activities in Journey Builder should accomplish this?
  • Question 64

    A customer wants to capture and categorize email Not Sent events and begin identifying trends. They want to keep the data in Marketing Cloud and run queries against the dataset. The customer created a data extension to receive the information.
    Which order of Automation Studio activities should be recommended?
  • Question 65

    Northern Trail Outfitters and its subsidiaries use Sales Cloud and Marketing Cloud to send customers frequest email communications of new products and updates on their portfolios. They have noticed the messages and branding being sent varies greatly and would like to create a bether customer experience.
    What extension product should be considered to unify the messaging and branding of these communications while still allowing personalization and timing of campaigns?