Question 11

Cloud Kicks' sales team is reporting an increased rate of churn. The Support team is frequently bombarded with customer requests for less complicated user experience. The development team sees the risk in changing a mature product.
What should a strategy designer recommend to help create alignment between the team?
  • Question 12

    Cloud Kicks feels confident about its vision for a new loyalty program and has received approval from leadership to begin development.
    What is needed from the strategy designer to inform a roadmap from MVP to mature offering?
  • Question 13

    The design team is working on a high-fidelity prototype to create a more enjoyable user experience. The development team is busy and focused on the build, so the design team wants to engage them efficiently.
    What is a key reason why they would engage the developer team?
  • Question 14

    A strategy designer at Cloud Kicks discovered a complex UX problem with its online shopping platform and now needs to effectively describe the problem in the customer context. This description should speak to the urgency of the problem, be a call-to-action for others to be involved, and inspire hope for change.
    Which type of statement should the designer make?
  • Question 15

    Cloud Kicks' strategy designer needs to communicate a new product vision but is only able to access key stakeholders virtually Which technique should the designer use to ensure the audience remains engaged?