Question 26
Cloud Kicks has released a wearable device for athletes but struggles to find product market fit. The design team begins an initiative to better understand user needs and improve the device.
What should the strategy designer do to engage with internal stakeholders invested in the project?
What should the strategy designer do to engage with internal stakeholders invested in the project?
Question 27
The strategy designer at Cloud Kicks is using a How Might We statement to frame their design challenge.
What should they do to test their statement to ensure it successfully guides their design process?
What should they do to test their statement to ensure it successfully guides their design process?
Question 28
Cloud Kicks' design team learns of the desire for sustainable materials while co-creating personalization concepts with their West Coast influencers. Which method should the team use improve feasibility of this concept direction?
Question 29
The strategy designers at Cloud Kicks are leading a large number of projects initiated by various stakeholders. They implement an Impact & Effort matrix to help them prioritize their work.
What is the purpose of an Impact & Effort matrix?
What is the purpose of an Impact & Effort matrix?
Question 30
At a project kickoff, a stakeholder shared the hypothesis that the price point was the reason their product was failing in the market. But when the design team conducted qualitative research, they learned that customers wanted an entirely different type of product.
How should the design team present this information knowing they would challenge a stakeholder's hypothesis?
How should the design team present this information knowing they would challenge a stakeholder's hypothesis?
