Question 51

Northern Trail Outfitters (NTO):
* Employs Email Specialists responsible for creating content, testing, sending emails, defining the activities for Automation Studio, and creating automations.
* Prefers not to use custom roles unless it is absolutely necessary.
* Email Specialist resides in multiple business units.
Using best practices, how should a consultant create and assign roles for NTO?
  • Question 52

    What is a correct statement about Send Log data?
    Choose 3 answers
  • Question 53

    Northern Trail Outfitters receives data from their point-of-sale system every night. The file is placed on their Enhanced FTP, but there is not a consistent time or naming convention for the file.
    In which two ways should they set up their automation to import the data from the file on a nightly bais? (Choose 2 answers)
  • Question 54

    A customer team wants to retarget subscribers who click on links of key items promoted across email campaigns. Click activity will be cross-referenced with subscribers' regional markets on a master subscriber data extension.
    What skill set should the customer team have for this solution to be viable?
  • Question 55

    How do I set up an individual who manages Marketing Cloud operations across channels, mobile, and social? Choose two.