Question 6
What is the difference between hard bounces and soft bounces?
Question 7
A marketing manager wants to create a report that shows database growth over time and excludes blacklisted, unsubscribed, and invalid leads from the total.
Which modification excludes these populations from the report?
Which modification excludes these populations from the report?
Question 8
A marketer wants the country field values in a database to be standardized.
What can a marketer do to achieve this?
What can a marketer do to achieve this?
Question 9
The email marketing manager wants to reset the score for all leads who have been unengaged.
Which value in the CHANGE SCORE Flow Step will reset the leads' score?
Which value in the CHANGE SCORE Flow Step will reset the leads' score?
Question 10
A marketer wants to measure the success of various lead generation programs by leveraging acquisition programs.
How is the acquisition program assigned to a lead?
How is the acquisition program assigned to a lead?