Question 21

Michael has created two smart campaigns in two different programs. The flow for each smart campaign is shown below.

Once a person achieves success (Influenced) in the 2020 Industry Predictions Ebook, Michael wants to send the person the invite email for the weekly demo.
Which modifications must Michael make to the smart campaigns to achieve this?
  • Question 22

    A marketer wants to have a form in a pop-up window on the company website.
    How can the marketer accomplish this?
  • Question 23

    An engagement program to promote a new online training series has two objectives:
    * A "Haven't Attended" objective to get people who have never attended to sign up
    * A "Continue" objective to get people who have previously attended to complete the training series Which two mechanisms of an engagement program are needed to ensure that the right people receive the right call to action? (Choose two.)
  • Question 24

    A marketing manager recently launched a landing page with the following URL: go.marketo.com/Pricing. The manager is keeping the page content the same, but wants to update the URL to go.marketo.com/Product-Costs.
    How should this update be done?
  • Question 25

    A marketer is building a Preference Center on a Marketo landing page and wants to provide a Department drop-down for those who select University as a company type.
    Which form property should be edited?