Question 1
Northern Trail Outfitters wants to test five different welcome email paths in Journey Builder. After seven days, they want to send all new journey entrants along the path with the greatest click-through rate. How could these criteria be met?
Question 2
A marketing manager wants to see how the cross-channel customer population has changed over the last 6 months.
Which report should be run to provide this Information?
Which report should be run to provide this Information?
Question 3
Northern Trail Outfitter wants to make sure important subscriber updates, such as unsubscribes, are reflected within the platform as soon as they happen due to regulatory concerns.
What should be used to best achieve this in real time?
What should be used to best achieve this in real time?
Question 4
A marketer needs to import a text file and does not have access to the account's Enhanced FTP site. What is the recommended way to import the data?
Question 5
Northern Trail Outfitters wants to display different content areas based on the subscriber data.
Which two features can be used to accomplish this? (Choose two.)
Which two features can be used to accomplish this? (Choose two.)