Free Access Salesforce.Pardot-Consultant.v2023-08-14.q112 Practice Test (Page 19)

Question 86

"LenoxSoft is migrating prospect records from an external system into Pardot. In this external system, each prospect has 50 custom fields.
They are trying to decide which fields to recreate in Pardot before importing in the records.
What are two ways they should decide which fields to recreate in Pardot?
Choose 2 answers

A.Filter existing prospect records to see which custom fields have the most data.

B.Ask their accounting team to review and select the five most helpful fields.

C.Review existing forms and landing pages to understand what data needs to be collected.

D.Pull a report of the data they intend to use for segmentation purposes.

Question 87

LenoxSoft is using a repeating Engagement Studio program to send prospects who complete a specific form a series of emails, increase the prospect score when the emails are engaged with, and notify an assigned user if the call to action in the email is completed. Prospects should only repeat the program when the form is completed again.
How should LenoxSoft add the prospects?

A.By creating a dynamic list based on the form being completed and use that list as the distribution list on the program.

B.By using a static list on the form's completion action, then start the program with a "Form Completed" trigger so only prospects who completed the form will get the follow up actions.

C.By using a static list on the form's completion action that is used as the recipient list on the program, then remove prospects from the static list before every end step in the program.

D.By using an automation rule to add prospects to a static list based on the form being completed, then use that list as the recipient list on the program.

Question 88

There are a number of unassigned prospects in the Lenoxsoft database that have not been active in more than 60 days. An automation rule is set to assign prospects once they reach a score of 100. What automatic workflow can be created to prevent them from getting assigned?

A.Create a dynamic list based on the prospects time to adjust their score to 0 if they haven't been active in 60 days.

B.Create a segmentation rule based on the prospects time to adjust their score to 0 if they haven't been active in 60 days.

C.Create a completion action based on the prospects time to adjust their score to 0 if they haven't been active in 60 days.

D.Create an automation rule based on the prospects time to adjust their score to 0 if they haven't been active in 60 days

Question 89

LenoxSoft using Pardot Pro is rolling out a new lead generation campaign where prospects register for a trade show on a Pardot-hosted landing page. The consultant suggests creating two versions of the landing page and using a multivariate test, but LenoxSoft is unfamiliar with the feature. What is the primary benefits of using a multivariate test in this campaign?

A.Pardot will determine which version of the landing page generated most conversions

B.Pardot will automatically send underperforming landing page to recycle bin

C.Pardot will give you content ideas for each landing page.

D.Pardot will automatically populate personalized information of each unique prospect.

Question 90

What is true about custom redirects? [Choose two answers]

A.Custom redirects are great for linking to files or pages you do not host.

B.When a visitor converts to a prospect completion actions on a custom redirect will trigger

C.When a visitor clicks a custom redirect any completion actions associated with the custom redirect will trigger.

D.Custom redirects will continue to work if they are deleted in Pardot.

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